At CNN Newsource, we invest in staying ahead of the big issues that impact the business of news and we share our findings with you, our affiliates.
Join us to take a scan of the current landscape for digital advertising models especially those relevant to news publishers. Using a combination of third-party research, case studies and best practices, we outline the trends and areas to watch as publishers seek to optimize their digital revenue.
Part 1
Take a look at today’s digital ad models and examine the advantages as well as challenges that derail publishers.
Part 2
Explore newer opportunities to generate revenue by syndication — and the pitfalls that come with those platforms.
