Every digital marketer and business executive in the local news world should have a solid understanding of how their website is performing against their business goals. To that end, CNN Newsource created a series of explainers around key web analytics topics. This series, Making Metrics Matter, will help non-experts gain a sense of comfort with…
At CNN Newsource, we invest in staying ahead of the big issues that impact the business of news and we share our findings with you, our affiliates. Join us to take a scan of the current landscape for digital advertising models especially those relevant to news publishers. Using a combination of third-party research, case studies…
Bring virtual reality (VR) storytelling into newsrooms of any size: Choose the right gear & setting up the shot. “VR is a rapidly changing space, much more than traditional digital. Be ready to pivot and have a sense of exploration and discovery in trying things. Get comfortable with experimenting.” –Lucas Miré, Product Manager, CNN Mobile…
Virtual Reality (VR) Can Help Your Local News Coverage Stand Out. “From manufacturing to media to retail, (virtual reality) VR is cutting across a lot of industries. News organizations shouldn’t be too far behind.” –Lucas Miré, Product Manager, CNN Mobile Apps
Due to popular demand, we have updated our 2015 list of top tools for social newsgathering. Classic apps like Dataminr remain high on our digital team’s favorite tools, while several new services like Wayin have since become must-have tools. Click on image for the infograph.
This piece is produced by CNN Newsource as part of our ongoing conversations on news industry developments and opportunities with our partners in local news. Appealing to millennials is key to the long-term success of news organizations. They outnumber baby boomers already, and their influence will only grow in the years to come. This post will…
This piece is produced by CNN Newsource as part of our ongoing conversations on news industry developments and opportunities with our partners in local news. In 2015, millennials surpassed baby boomers as the largest generation in the United States. The impact of this development will reach every corner of American society. Local news producers will need…
CNN Newsource is pleased to share insight into how local news partners can capture attention of the modern news consumer. In this three-part series, we look at current statistics and trends regarding today’s news consumption behaviors, discuss leading and upcoming publishing channels, and conclude with a must-read section filled with best practices and tips culled…
At the recent UAS Midwest Conference in Dayton, OH, Tristan Navera of the Dayton Business Journal caught up with Greg Agvent, CNN’s Senior Director of News Operations about the potential uses of drones in newsgathering. In the interview, Agvent shared some of the ways of how CNN used drone footage to enhance its news coverage. Read the whole…
As part of CNN Newsource’s ongoing series of thought leadership designed to help our affiliates expand their audience reach on digital platforms, we bring you another post in our SEO Series.
