SEO Series: Accelerated Mobile Pages
As part of CNN Newsource’s ongoing series of thought leadership designed to help our affiliates expand their audience reach on digital platforms, we bring you another post in our SEO Series.
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Turner is First to Apply Watson Technology to Broadcast Advertising Sales
Turner is continuing to invest in resources that allow agencies and marketers to have access to powerful insights resulting in stronger business outcomes. As part of that effort, today it was announced that Turner Incite, the company’s core intelligence platform for advertising sales, is now fueled by the specific advertising sales technologies of the IBM…
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Newsource Affiliate Benefit: Live Webcams Enhance Footage
EarthCam is the global leader in live streaming video, with webcams located in some of the most active and interesting locations in the world, such as the world-famous Times Square in New York City. CNN Newsource affiliates have access to 15 live cameras with 24/7 streaming video.
Read MoreTips for Media Sales: “Social Selling” using LinkedIn
Newsflash: social isn’t just for newsgathering anymore. Now, many departments of any news organization, especially media and ad sales groups, tap into the power of “social selling” using LinkedIn, one of the largest professional-oriented social networks in the world today. But other than signing up for a LinkedIn account and connecting with old college buddies…
Read MoreWEBINARS: Best Practices in Digital Video, Consumer Behavior, and Digital Video Monetization
Sure, we now know that more and more people are getting their news through digital platforms: web, mobile, even social channels. That’s old news. The next frontier is the format in which you present the news. Consider this: more than 6 in 10 U.S. adults now watch videos online and roughly half of those –…
Read MoreOur Favorite 20 Social Tools for Newsgathering
Sure, you watch your Twitter feed like a hawk as part of your daily newsgathering scan. Same goes for scanning Facebook, maybe even Instagram and the like. Using social platforms for newsgathering is now a common, even essential, practice in newsrooms everywhere. But with literally hundreds of social networks and apps out there, how to…
Read MoreCNN Talks About Unmanned Aerial Systems (UAS) for Newsgathering
There is a lot of buzz about “drones”, properly known as Unmanned Aerial Systems (UAS), and how they might play a role in many aspects of daily life. From hobbyists and tech geeks enamored with the newest fangled gadgetry, to online retailers possibly delivering books and CDs to their customers in a jiffy, to international…
Read MoreMobile-Friendly Ever Important for Search: Google’s Algorithm Change Coming on April 21, 2015
– By Dan Perry, SEO Director, Turner Broadcasting Systems Google will be rolling out a new mobile-friendly algorithm on April 21st. This algorithm will be measuring whether or not content is mobile-friendly on a page-by-page basis as part of Google’s search engine ranking signal, meaning it’s important to ensure that all of your site sections…
Read MoreSEO Series: Get Your Digital Videos Found
The advent of blended search results, known as “universal search” in Google, has produced listings that now contain various types of media beyond traditional website, including images, videos, news, blogs and products. With blended search, engines can provide even more visually appealing and relevant results. Some of the most noticeable blended search results are videos.…
Read MoreDigital Video & The Future of News
We now know that more and more people are getting their news through digital platforms. That’s old news. The next frontier is the format in which you present the news. The explosion in online video viewing habits demands that news producers quickly get versed about optimal ways to program news videos for the digital audience, and equally importantly, how to…
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